what is customer journey? Reach the consumer starting from their needs

thanks to Frank that decided to be the protagonist
created by Andrea Scroccaro http://www.scroccaro.com
disegnato da Michele Bizzi http://www.studiobizzi.it

What is consumer journey and why it’s so important? Watch the video!


Awareness
Research
Likeability
Consideration
Purchase
Experience
Activation
Retention
Ownership

 

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