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Il QR Code è davvero utile? La mia esperienza personale
Il QR code è davvero utile? Una risposta dalla mia esperienza personale Negli ultimi anni, i QR code sono tornati alla ribalta. Dalla ristorazione agli eventi, fino al marketing e al networking, questi semplici codici a quadratini stanno diventando strumenti sempre più presenti nella nostra vita quotidiana. Ma sono davvero utili? La risposta, secondo la…
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La Serbia che porterò con me
2009. 16 anni fa. Un anno che sembra vicino, ma che ormai appartiene a un’altra epoca: l’iPhone era appena nato, Obama era al suo primo mandato, e in Italia si parlava ancora di L’Aquila e del G8 a Genova mentre in Serbia continuano le tensioni post indipendenza del Kosovo dell’anno precedente. Ero già stato in…
This is how it all started…
I didn’t open this blog to chase followers, likes, or algorithms. I opened it to write. To remember. To leave something behind that feels real.
There’s a moment—quiet, almost invisible—when you realize that memories fade faster than you expect. The details blur, the emotions soften, and the stories you swore you’d never forget begin to slip away. I didn’t want that. I wanted a place where I could collect fragments of life before they dissolved into silence.
Writing, for me, is not a performance. It’s not curated content or a strategy. It’s a way to process, to reflect, to make sense of what I see and feel. Sometimes it’s messy. Sometimes it’s beautiful. But it’s always mine.
This blog is my notebook, my archive, my companion. A place where I can revisit the streets I walked, the people I met, the thoughts that kept me awake at night. It’s not about being read—it’s about being remembered. Even if only by me.
I don’t promise regular updates. I don’t promise polished prose. What I do promise is honesty. If you’re here, reading this, know that you’re stepping into something personal. Something quiet. Something that wasn’t built to impress, but to preserve.
So here it is. My corner of the internet. Not loud, not viral, not optimized. Just words. Just memory. Just me.
Andrea Scroccaro
Head of Brand Communication | Fish Food Blogger | Sommelier